Permanent combination of two or more words, which make up a sentence and has an own meaning which does not derive from the literalness of the words comprising prayer
At the behest of the grammar is called voice over the permanent combination of two or more words and that make up a sentence that has their own meaning but that will not be the literal words comprising the above sentence. This then is the unique feature of the advertisements, that the meaning does not come from the literal reference of words that form it but that will require knowledge of the general sense of the phrase.
Types of idioms
According to grammatical function with us can find different types of phrases. The adjectival phrase corresponding to an adjective, the adverbial that functions as an adverb, the conjunctiva which corresponds to a conjunction, determinative, propositional, verbal, nominal and pronominal. The advertisements are very used in our daily lives, probably many times do not fall into the account that you are using a but what if we do it with recurrence. For example, when we say goodbye or greet someone tend to use phrases, among the most common are: good day, until then, see you, Goodnight, among others.
Communication activity that develops in TV and radio and where the voice is the protagonist
On the other hand we use the word phrase in our language to refer to that associated with communication, professional activity, and that unfolds both in radio and television. While we must emphasize that the locution was born with the radio boom, when television burst on the scene, the profession also moved and dabbled in the teve.
The speaker race
Individuals who develop it are popularly known as speakers and to deploy as such must satisfactorily meet the corresponding studies. Once graduates receive a tuition, professional membership, which guarantees them as such. It is also a condition sine quanom that have a well formed and powerful voice. In many countries, to protect the activity of the speech and that it is developed by professionals, not allowed to those who aren't they mention brands or to make advertising a product or service by TV or radio.